Premesh Purayil is Chief Technology Officer at OUTFRONT Media, one of the largest out-of-home advertising companies in the U.S., where he leads technology innovation and digital transformation initiatives. He recently announced a strategic partnership with AdQuick, with OUTFRONT investing up to $20 million to modernize OOH advertising workflows.

Premesh earned his Bachelor of Arts in Computer Science and Management Science from UC San Diego (1997-2002). He spent nearly a decade as CTO at Ranker, growing the platform from 40,000 to over 40 million monthly visitors and building custom ad stack solutions focused on yield optimization and header bidding.

Premesh was a founding engineer at Cerebra, a metadata-based reasoning engine acquired by webMethods. He is an active influencer in the ad-ops community, regularly speaking at industry events like Prebid Summit and contributing thought leadership on programmatic advertising and OOH taxonomy standards.

Before joining OUTFRONT, Premesh served as CTO at Freestar (2020-2023), an Inc. 5000 fastest-growing company, and held advisory roles at Admiral Systems and fractional CTO positions. He has extensive expertise in JavaScript, Java, Unix, and ad tech architectures.

Under Premesh's technology leadership, OUTFRONT is transforming programmatic OOH advertising through partnerships with AdQuick and AWS, developing AI-enabled workflows for planning and measurement. He helped establish new OAAA content taxonomy standards that enable smaller OOH publishers to compete programmatically and improve omnichannel campaign integration.